Office of Marketing and Communications Hand Hall
Categories Visual Examples to Explain the Difference So as you might suspect, I get a fair share of emails from my blog readers.
I think one of the most frequently asked question is: Quite simply, as most of you know, editorial is what would be shown in a magazine.
Advertising is selling a product or brand. Advertising tends to look cleaner, using simple lighting to really show off the clothing or make up.
Editorial sells more of the mood and the situation the clothing would be worn in. And, well, you are right! The lighting is definitely not simple, nor the sets or the looks. But look at J Crew.
Simple lighting, clean backgrounds, and you really see the clothes. Gucci and Prada are labels known for their sexy, edgy and rather expensive clothing. J Crew sells to everyone.
But Gucci sells to those who are privileged enough or rich enough to afford their clothes. And does this apply to beauty campaigns. MAC has a whole different branding tactic than say Maybelline or Noxema.
MAC shows red eye make up with a purple tinted lip liner and blue-red lipstick on a punk girl with an edgy light. Clean skin, pure light, fresh, young, vibrant. Those are words to describe their ads.
But see, here I am explaining the differences and even as I write this, I already know some of the questions that will come into my inbox. So what better way to describe something than to show you. Let me show you two examples from a beauty shoot I did recently.
The first shot is obviously a clean and simple beauty shot. When I was casting for this shoot, my natural inclination was to look for new faces.
Well, for the obvious reason being that new faces are young girls and young girls normally have pretty good skin. When I shoot beauty, the skin is so important.Write Us We love to hear from our angry, disappointed, and betrayed fans!
The stinking e-mail addresses. Please, please, PLEASE read carefully before you send an email. Pedro the Mailburro wants to hear from you. Send your comments, questions and anything else with the form below.
Please include your correct name and address. FREDERICK RYAN JR., WASHINGTON POST PUBLISHER: Mr. Trump, welcome to the Washington Post. Thank you for making time to meet with our editorial board.
Apr 02, · “Sometimes when people come here, they think we’re trashy and stuff that we’re homeless and we starve all the time. That’s what kind of hurts,’’ said Kristina Looks Twice, 13, an. It's impossible to build a computer system that helps people find or filter information without at some point making editorial judgements.
That's because search and collaborative filtering algorithms embody human judgement about what is important to know. I've been pointing this out for years, and it seems particularly relevant to the . 20 Things To Write About When You’re Totally Stuck.
blogging. A s much as I believe that creating useful, helpful content is important to keep a blog ticking over — see this post, for example! — I have to agree when people say blogging has become a little, well, dull.