July 24, 8: Farmers in Maharashtra still prefer seeking agriculture-related information from fellow farmers but the community is fast switching to mobile phones for such information, according to a recent study submitted to the Union Ministry of Agriculture. The study found that farmers heavily relied on it and mostly sought advices on what pesticide to be sprayed on crops under a disease attack, current market prices, appropriate insecticide to be sprayed on a crop, storage of farm produce, among others. Farmers who took part in the study said they fully depended on the KCC for credit and insurance decisions; 74 per cent of them sought advice on disease control while 67 per cent were keen to know about storage.
This sector needs to grow at a faster rate than in the past to allow for higher per capita income and consumption.
It is an accepted fact that the sound agricultural development is essential for the overall economic progress. About two thirds of workforce directly or indirectly dependent on a This sector generates about 28 percent of its GDP and over 15 percent of exports.
Rising consumer prosperity and the search by farmers for higher incomes will simultaneously drive crop diversification. Export opportunities for agricultural products are also expected to continue to grow, provided India could meet the stability, quality and presentation standards demanded by foreign trade and consumers and maintain its comparative advantage as a relatively low cost producer.
Given its range of agro-ecological setting and producers, Indian Agriculture is faced with a great diversity of needs, opportunities and prospects. The well endowed irrigated areas which account for 37 percent of the country's cultivated land currently contribute about 55 percent of agricultural production, whereas, rainfed agriculture which covers 63 percent accounts for only 45 percent of agricultural production.
In these less favorable areas, yields are not only low but also highly unstable and technology transfer gaps are much wider as compared to those in irrigated areas. If it is to respond successfully to these challenges, greater attention will have to be paid to information-based technologies.
Strengthened means of dissemination will be needed to transmit this information to farmers.
Both technology generation and transfer will have to focus more strongly than ever before on the themes of optimization in the management of their available resources by producers, sustainability, coping with diversity by adapting technology more specifically to agro-ecological or social circumstances and raising the economic efficiency of agriculture.
To make information transfer more effective, greater use will need to be made of modern information technology and communication among researchers, extensionists and farmers. Public extension system requires a paradigm shift from top-down, blanket dissemination of technological packages, towards providing producers with the knowledge and understanding with which they solve their own location - specific problems.
Continuous two-way interaction among the farmers and agricultural scientists is the most critical component of Agricultural Extension. A limitation in Transfer of Technology TOT model continues to remain a challenge for the public and private extension systems.
With the availability of telephone and Internet, it is now possible to bridge this gap to quite a large extent by using an appropriate mix of technologies. The purpose of these Call Centers is mainly to respond to issues raised by farmers instantly in the local language, on continuous basis.Nov 11, · KISAN CALL CENTRE- IKSL with support from Ministry of agriculture About Us In order to harness the potential of ICT in Agriculture, Ministry of Agriculture launched the scheme "Kisan Call Centres.
Read more about How Kisan Call Centres work on Business Standard.
14 KCCs across India get around 14, calls a day. Kisan Call Centre, Kanpur, Uttar Pradesh. 51 likes · were here. Local Business/5(35). #contactcenterworld New Delhi, India, June 20, -- At around two in the afternoon at the Kisan Call Centre (KCC) in Central Delhi's Indian Agriculture Research Institute, India's premier agriculture research body, three employees are lazily unlocking their doors after an extended lunch break.
kisan call centres 'Kisan March' in Delhi from Nov AIKS General Secretary "This pattern of distress migration indicates that the agrarian crisis has burst from the seams of rural India, undermining both the country's food security and our collective food sovereignty," Mollah said.
1 Kisan Call Centre Background & Objectives Agriculture extension services along with facilitation to farmers are the mandate of Agriculture Department everywhere in the.